ProfitLens
Join the waitlist

Meta says 4.1x ROAS. Your Shopify orders say 2.3x.

ProfitLens matches your Meta Ads, GA4 and Search Console numbers to the orders that actually landed in your Shopify store, so you can see which campaigns make money and which ones only look like they do.

Join the waitlist See what it tracks

Works with Shopify, Meta Ads, Google Analytics 4 and Google Search Console.

Example campaign
Retargeting, Sofas
Spend, last 30 days
₹1,66,800
What Meta Ads reportsPixel attribution
142Purchases
₹6,84,000Revenue
4.1xROAS
Shopify orders carrying this campaign's UTMMatched
79Orders
₹3,81,000Revenue
2.3xROAS
1.8x over-attributed by Meta
Sample figures for illustration. Your dashboard runs the same match on every campaign you have.

Connect once. ProfitLens keeps the data in sync.

  • Shopify
  • Meta Ads
  • Google Analytics 4
  • Search Console

Six modules, each built to answer one question

Every screen starts from something a store owner actually asks on a Monday morning, then shows the numbers behind the answer.

  • Meta Ads

    Uses Meta Ads

    Which ads are wearing out?

    Campaigns with week-on-week change, breakdowns by placement, age, gender, device and state, funnel analysis, creative hook rate with fatigue detection, audience overlap between campaigns, and live month-to-date budget pacing.

  • Store Analytics

    Uses Shopify

    Who stopped buying?

    Revenue, AOV, top products, sales by state and city, UTM attribution for every order, and a list of repeat customers who haven't ordered in 60 days or more.

  • Google & GA4

    Uses GA4

    How much of my traffic is real?

    Ecommerce, traffic sources, pages, geography and behaviour. Bot filtering shows your real conversion rate next to the reported one, and the Meta to GA4 bridge shows how much each campaign is over-credited.

  • Search Console

    Uses Search Console

    Which keywords am I leaving clicks on?

    Missed clicks per keyword each month, rising and falling queries, your CTR against position benchmarks, ranking history by week, month and quarter, sitemap and robots.txt checks, and Shopping appearances.

  • Insights

    Uses all connected sources

    What should I change this week?

    15 rules that read your own funnel targets. Bottom-funnel campaigns are judged on ROAS, top-funnel on CTR and frequency. Also flags budget pacing, MER vs ROAS gaps and mobile vs desktop conversion.

  • Reports

    Uses all connected sources

    Can I get this into a spreadsheet?

    CSV exports for Meta Ads, Shopify orders, Search Console keywords and GA4 traffic sources. Download one, or all four at once.

What each connection unlocks

Connect what you use today and add the rest later. Each source adds its own screens and feeds the Insights rules.

Shopify

What we sync: orders with their UTM tags, products and customers.

    From sign-up to your first real ROAS

    Five steps. Your dashboard tracks which ones are done and shows each module's connection status as you go.

    1. Create your account

      Sign up with your work email.

    2. Connect your Shopify store

      Orders, products and customers start syncing.

    3. Connect Meta Ads

      Pick the ad account. Campaigns, ad sets and ads come in.

    4. Connect Google

      One sign-in covers GA4 and Search Console.

    5. Set your ROAS targets

      Targets per funnel stage and your UTM mapping, so Insights judges each campaign fairly.

    See what your ads really earn

    ProfitLens is opening to stores in batches. Join the waitlist and we'll email you when your spot is ready, along with pricing for Indian and international plans.

    One email when your access is ready. No newsletters.